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Our blog is a collection of articles that make up our doctrine on everything performance.

We are not beholden to corporate sponsors, influencers, or powers that be. Our commitment is to our readers; the coaches, athletes, and enthusiasts that come to us for our honest assessments, analysis, and opinions.

Our pledge to you is that we will do the heavy lifting! We go to battle with bullshit and cut to the chase. If you’re looking for honest information, you’re in the right place.

Power Coach: Process

By John / August 6, 2018 /

Readers are leaders! In The War of Art, author Steven Pressfield dissects his life into two parts, “before turning pro, and after.” Contrary to mainstream thinking, he actually defines “professional” as an ideal rather than a title (1): The amateur plays for fun. The professional plays for keeps. To the amateur, the game is his…

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Power Coach: Education

By John / April 27, 2017 /

Strength and conditioning education is on the verge of a revolution. Sorry, the unpaid internships, long hours, and unexpected trial-by-fire situations are staying. Instead, the change comes from how and from whom to learn. Brass opinions that once launched folks to the top step aside for orthopedically sound, science based methods applied by coaches who…

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Power Coach: Potential

By John / February 20, 2017 /

No better quote describes the 4th Quarter of Super Bowl LI AND final play that decided the 2017 NCAA Football National Champion. Aspiring athletes everywhere should take in the performances from 6th round pick Tom Brady, winning his 5th Super Bowl (nearly one for every QB drafted ahead of him). and the all-but-written-off underdog Clemson University claiming…

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