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Our blog is a collection of articles that make up our doctrine on everything performance.
We are not beholden to corporate sponsors, influencers, or powers that be. Our commitment is to our readers; the coaches, athletes, and enthusiasts that come to us for our honest assessments, analysis, and opinions.
Our pledge to you is that we will do the heavy lifting! We go to battle with bullshit and cut to the chase. If you’re looking for honest information, you’re in the right place.
RECOMMENDED READING
guidance
Inside Our Annual Training Deal
Go inside our annual training campaign with John. Learn how committing to 12 months of training gives you access to elite coaching, evidence-based nutrition protocols, and a flexible program structure designed to evolve with your goals. Discover why this is the best time to level up your training in 2026.
Ep 838 – Building More Than Muscle w/ Bert Sorin
Join John and Bert Sorin as they explore personal growth, mentorship, and the lessons from Bert’s late father that shaped both their journeys, inside and outside the gym.