| PA Radio – Episode 266: Allen Gannett

Author / Cali Hinzman

Consume Everything

You’ve heard the debate: Is athleticism developed or innate? What role does talent play in the success of a an individual? Allen Gannett [@Allen] is here to shift the conversation to a slightly bigger picture. Massive businesses are seeking his expertise [@TrackMaven] to crush the competition with creativity, customer appeal, and marketing analytics. His approach is based on studies of the human brain AKA science…and if there are two things we love it’s not sucking and science.

The common misconceptions about talent and success can cripple the average person’s motivation to create something new. Allen Gannett [@Allen] is here to dispel the myths and empower your shit with the hardest of science. So, the next time someone encourages you to “follow your passion” don’t automatically think of the top three things that come easily to you. That’s not passion. It’s laziness. Hear Allen elaborate on this nugget of wisdom and many others that he gained from the research for his book, The Creative Curve. If you don’t know how to read or are too cheap to buy the book, get creative!


Remember to look for Allen’s book, The Creative Curve, anywhere books are sold. Visit TrackMaven.com to learn more about Allen’s work in improving return on investment for business large and small.

I mentioned last week that at the conclusion of each episode, I would be providing lesser known reasons for attending the Power Athletes Symposium in Texas on Dec 7, 8, and 9th. This week I present Reason #308: seeing John in real life. Not because of his impressive athletic career or creation of CrossFit Football and Power Athlete…nobody cares about that. But just seeing his size in person. You’ll no longer have to stare at a picture of him, searching for objects near him that you’re familiar with just to provide some idea of scale. The real shocker, he is incredibly petite. But don’t take my word for it, go to powerathletehq.com/symposium to get your tickets. Go ahead and bring your own dollar bill for scale.

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Cali Hinzman

A strength and conditioning coach since 2009, Cali has worked with numerous athletes spanning from rugby players to cross country skiers. Almost immediately after finding CrossFit in 2010, she was introduced to a program that better suited her athletic goals. With her existing background in powerlifting and football, she became a natural devotee to CFFB/PowerAthlete and testament to it's effectiveness. In 2012, she left D.C. and headed for the state named after her to be a part of the CrossFit Football Seminar Staff and a Jedi of Power Athlete HQ. Cali currently resides in Seattle where she works full time in law enforcement.



  1. brianw64 on July 9, 2018 at 9:49 am

    When @john started talking about kobe bison & kobe buffalo I had to use the Google machine out of pure curiosity to see if someone had actually crossbred and made a kobe beefalo (https://en.wikipedia.org/wiki/Beefalo), but I was immediately distracted by this chunk of internet gold instead; https://ftw.usatoday.com/2017/02/kobe-buffalomeat-jimmy-kimmel-live-college-football
    Now I’m also hungry and it’s not lunch time yet…damn.

  2. Tyler on July 9, 2018 at 11:42 am

    Great episode. Thanks guys.

    • Tex McQuilkin on July 9, 2018 at 2:01 pm

      Thanks, Tyler. This was definitely an info-taining episode! I highly recommend checking out Allen’s book, here is a review and some connections to the Power Athlete Methodology I laid out – PA Book Club: The Creative Curve.

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