| PA Radio – Episode 275: Chris Cooper

Author / Cali Hinzman

Business Gainzz

Simply put, Chris Cooper of Two-Brain Business makes gyms profitable. He and his team of mentors have proven concepts for overcoming the common downfalls of many businesses. Those issues include how many members are necessary to make a gym profitable, how to retain good staff and rid yourself of the riff raff, and how best to spend your time as a business owner. Can you really say you’re dedicated to forward momentum of your business if you find yourself spending most of your time mopping the floors?

Explore how best to develop your new gym business or grow your existing project from Chris Cooper of Two-Brain Business. Cooper comes to the PA table with numerous examples of the common gym business pitfalls and delivers with sound solutions. Cooper also takes questions from our Block One coaches, many of whom are business owners or are thinking of getting in the game. Everyone wants some degree of satisfaction and revenue from their gym. This week, find out how to calculate the worth of your time to achieve the perfect balance.


Chris Cooper wants you to take a test. Go to TwoBrain.com/test to find out which of the following category your fall into: “Founder, Farmer, Tinker, Thief”. You can also find his book on Amazon. Simply search the title “Two Brain Business”.

And now another installment of why you should attend the Power Athlete Symposium on December 7, 8, and 9 in Austin, Texas. The Wade’s Army Silent Auction. Every year our generous contributors provide some epic prizes and experiences to choose from. You basically get liquored up, walk around placing a few bids with some lowered inhibitions, and see what falls in your lap. It’s how Tex meets women on the weekend and about 40 percent of the time, it works. If you like those odds and you’ll love the Wade’s Army Silent Auction. Two years ago I won a two-day one on one firearms class with the guys from Soflete and it was amazing. I have a bit of an inside scoop on some of the items that will be on display and let me tell you, this year will be like no other.

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Cali Hinzman

A strength and conditioning coach since 2009, Cali has worked with numerous athletes spanning from rugby players to cross country skiers. Almost immediately after finding CrossFit in 2010, she was introduced to a program that better suited her athletic goals. With her existing background in powerlifting and football, she became a natural devotee to CFFB/PowerAthlete and testament to it's effectiveness. In 2012, she left D.C. and headed for the state named after her to be a part of the CrossFit Football Seminar Staff and a Jedi of Power Athlete HQ. Cali currently resides in Seattle where she works full time in law enforcement.



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