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Our blog is a collection of articles that make up our doctrine on everything performance.

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Sharpening Your Coaching Voice: Inflection and Tone

By Carl Case / October 23, 2017 /

The human voice: it’s the instrument we all play. It’s the most powerful sound in the world, probably. It’s the only one that can start a war or say “I love you.” – Julian Treasure The previous Sharpening Your Coaching Voice segments have focused on what nonverbal communication can signal to others, your physiology and…

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Sharpening Your Coaching Voice: Word Selection

By Carl Case / July 13, 2017 /

On your journey to sharpen your coaching voice we started by examining nonverbal communication, and how it sends a specific message and influences physiology. The next chunk we are going to move on to is word selection. “Abracadabra.” When you hear this word you instantly associate it with magic.  However, the origin of abracadabra comes…

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Sharpening Your Coaching Voice: Nonverbal Communication

By Carl Case / June 15, 2017 /

Much time is invested by strength and conditioning coaches in sharpening their understanding of how to coach movements, program, and the science behind it all; rightfully so since knowledge is power. However, how much time is invested in sharpening your coach’s voice and ability to communicate? Use the wrong tone, select the wrong words, or…

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Ep 576 – Track & Field Coaching Legend, Dan Pfaff

By John / January 14, 2022 /

“I am building a fire, and every day I train I add more fuel.” This week a legend joins John and Tex to talk about his history training track and field sport athletes. Dan Pfaff stumbled into this niche after coaching at the high school level, then college, and eventually began training Olympians. His voice…

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Coaching Conversations: The Multi-Cultural Coach

By Adam Campbell, CSCS / November 5, 2018 /

There are an incredible number of cultures spread across this disk we call Earth. If we use language as a dividing line to separate one culture from another, some experts have placed the number as high as 5 to 6,000 different groups all sharing this hockey puck as we hurl through space. There are those…

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Coaching Conversations: Relationship Advice for the Mercenary Coach

By Adam Campbell, CSCS / October 8, 2018 /

During our last chalk talk, we discussed what it meant to be a Mercenary Coach, the part-time/assistant coach. We covered how you can make yourself an invaluable asset to the business, and how you can Empower the Performance of your clients and athletes, even if you’re not there full time. Today, I want to expand…

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Coaching Around Aesthetics in Sports

By John / October 7, 2015 /

“I don’t look in the mirror and think “slim”; I look in the mirror and I’m like, “Whoa, beast!” It’s just crazy how much the body changes. Looking in the mirror I get surprised like every other week. It’s like I’m Wonder Woman.” – Chantae McMillian The human body is an amazing work of art.…

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A Different Perspective on Coaching Women

By John / June 3, 2014 /

You’ve seen them around.  They drive cars, dance, and even show their faces in public (conditional upon religion). That’s right, I’m talking about women. This demographic is now an ever growing part of the strength and conditioning world and chances are, you or someone you know will coach them. This phenomena (apparently) begs the question:…

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Crush Your Imposter Syndrome

By coachdurrett / May 5, 2022 /

Imposter syndrome has plagued me nearly every step of the way on my coaching journey, which has lasted for well over a decade. I graduated from a college that had a very solid Exercise Science program. However, I majored in English Literature, which doesn’t translate perfectly to being a coach. At the time, coaching and…

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Master Your Macros

By Rob Exline / November 30, 2023 /

The world of macronutrients can be a confusing minefield. We’re about to break down macros and bust myths. And if you are one of the extreme exceptions like Carnivore, Vegan, IF, or Keto, we’re watching you. We respect the hustle, but let’s face facts, we need all three macros Protein, Carbohydrates, and Fats. Protein: The…

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