battle the bullshit

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Our blog is a collection of articles that make up our doctrine on everything performance.

We are not beholden to corporate sponsors, influencers, or powers that be. Our commitment is to our readers; the coaches, athletes, and enthusiasts that come to us for our honest assessments, analysis, and opinions.

Our pledge to you is that we will do the heavy lifting! We go to battle with bullshit and cut to the chase. If you’re looking for honest information, you’re in the right place.

battle the bullshit

The Parent Sales Trap

Parents juggle responsibilities with head-down persistence and self-imposed blinders, solely focused on their child’s success, and rightfully…

Author: Cheyne Zeller

The Truth of Battling the Bullshit

Power Athlete’s tagline is battle the BS. 1. How does Power Athlete define BS?2. How does Power…

Author: John

Battling the Bullshit: Accountability

Accountability isn’t an option. Each new sunrise we are faced with choices. Some are harder than others….

Author: Matthew Zanis

Battle The Bullshit: Conditioning Test

A strength and conditioning coach, by nature, should be able to take an athlete’s performance beyond what…

Author: John

Battle Your Own Bullshit: The Process

Welcome to the third and final instalment of Battling Your Own Bullshit; we’ve reached the end, but…

Author: James Coutts

Battling Your Own Bullshit: You Better Recognize

In part one of Battling Your Own Bullshit I swallowed the red pill and perhaps after reading…

Author: James Coutts

Battling Your Own Bullshit: The Moment

One day. One moment. One specific interaction may spark a series of events that, if faced head…

Author: James Coutts

Empowering the Next Generation

Alright, Coach, let’s paint a picture. You’ve taken the time to invest in your education by going…

Author: Carl Case

The Bitter Truth About Artificial Sweeteners

All right Diet Diva’s, time to drop some knowledge bombs and crush your little hearts. You think…

Author: Leah Kay