Our blog is a collection of articles that make up our doctrine on everything performance.

We are not beholden to corporate sponsors, influencers, or powers that be. Our commitment is to our readers; the coaches, athletes, and enthusiasts that come to us for our honest assessments, analysis, and opinions.

Our pledge to you is that we will do the heavy lifting! We go to battle with bullshit and cut to the chase. If you’re looking for honest information, you’re in the right place.


Ep 709 – What it takes to bring home the Gold

Discover what is takes to level up your Jui Jitsu game. 4x Black Belt World Champion, Victor…

Author: John

Ep 708 – Wanting It More Than Your Athletes

Discover what is takes to bring awareness and perspective to an athlete’s journey. The Crew is joined…

Author: John

Ep 596 – Shame is a Hell of a Motivator

“Success comes down to two things; focus and effort. And we can control both.” – Dwayne ‘The…

Author: John
Jim Davis Article

Empowering Athletes Too Cool To Try

We recently spoke with a coach who was experiencing an all-too-common issue with his team. His athletes,…

Author: Jim Davis

Crush Your 2022 Resolutions

A goal without a plan is just a dream. Happy 2022 ya’ll! Hopefully you are going into…

EP 340 – Motivating Millennials with Liza Reader

Not Your Grandma’s Weight Room Liza Reader of University of Louisville has seen the changes in collegiate…

Author: John

PA Radio – Episode 268: Peter Sage

There Are No Straight Lines in Nature What do you get when strength and conditioning collides with…

Author: John

PA Radio – Episode 242: Jim Davis

Jim Davis of The Good Athlete Project joins us to talk about instilling real motivation in youth athletes.
Power Athlete Radio – Episode 242

Author: John

PA Radio – Episode 195: Jon Andersen

 Creating the Opportunity. It’s amazing the personalities that are attracted to the world of Strength and Conditioning….

Author: John